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Digital Marketing

Chapter 1: Why is the marketing of a product important?

Understand how effective marketing boosts brand awareness, sales, and customer loyalty.

 
Chapter 2: Different Ways of Marketing

Compare traditional methods and modern techniques to find the best approach for your business.
Chapter 3: Digital Marketing and its Relevance Today

Explore the shift to digital marketing, its advantages, trends, and personalization strategies.
Chapter 4: Search Engine Optimization (SEO)

Learn the essentials of SEO to increase organic traffic and improve search rankings.
Chapter 5: Social Media Marketing

Discover how to use social media platforms for engagement, content creation, and ads.

Chapter 6: Email Marketing

Master email marketing strategies for building lists, creating campaigns, and using automation.

Chapter 7: Content Marketing

Leverage blogs, videos, and UGC to create impactful content and build communities.

Chapter 8: Paid Advertising

Understand paid ads, including Google Ads, social media campaigns, and retargeting.

Chapter 9: Marketing Automation

Explore tools, setup, and strategies for automating your marketing efforts effectively.

Chapter 10: Analysing Your Marketing Strategy and Modifications

Learn to track KPIs, analyze results, and refine your marketing strategies.

Chapter 11: Customer Retention Marketing Strategies

Discover ways to retain customers through loyalty programs and retargeting strategies.