Unexpected Challenges Every New E-Commerce Businesses Faces
Are you worried about the challenges in your e-commerce business journey? Do you know some of the unexpected and unique hurdles that can take a toll on how your business runs?
Are you aware of the fact that about 2.77 billion online shoppers are expected by the year 2025? Isn’t that a massive number? Well, the pace with which the e-commerce sector is growing is phenomenal. More and more shoppers are shifting online.
To cater to this growing demand, new e-commerce businesses are coming up every day. However, certain hurdles can affect the growth rate of an online e-commerce store. Not only this, these challenges, if not tackled well, can de-rail your business from the competition. So, without waiting any further, let us explore these challenges and how you can overcome them.
What Are The Challenges Faced By New E-Commerce Businesses?
The journey from the start to the end of an e-commerce store looks exciting. You set up your online store, receive your first orders, pack it with love, and deliver it perfectly to the customers.
However, to ensure that your business stays on track and you grow each day, you have to find your way out of the following challenges. Let us know them and how to find a solution for them.
Selecting The Right Niche
The first e-commerce challenge that almost all e-commerce businesses face is selecting the right products to sell. The moment we decide to start our journey, we leave our ordinary jobs behind. Many of us start with our business in a field that we are the most passionate about.
However, sometimes things do not go as we plan. It may happen that the product that we are passionate about does not have much scope in the market. People might not find it useful. In that scenario, the product will not work.
So, sometimes to overcome this challenge, you have to consider different aspects that are going to work. For instance, you can consider factors like demand, competition, and even market trends to see what is working well for you.
Product Sourcing
Another significant e-commerce challenge that new e-commerce businesses face is product sourcing. It is a clear thing that a new e-commerce business needs to find the right and good quality products to sell. However, when it comes to product sourcing, things can get challenging.
For instance, after product sourcing, the next challenging aspect is going to be warehousing. New e-commerce businesses do not sometimes have that much funds which are required to run and maintain a warehouse. So, what can be done in this scenario?
At Zopoxo, we can help you with this. We do the highest quality product sourcing from China and can also provide you with warehousing services. For small e-commerce businesses, we understand that managing these aspects is important and we cater to it.
Converting Potential Shoppers Into Customers
As a young entrepreneur, people do not know much about your business. They are not aware of the quality of products and services that you deliver and also your customer service.
As a result of it, you are going to see a lot of clicks, traffic, and impressions, but no conversions. People are coming to your website, checking out the product, but are not converting into potential customers.
To resolve this issue, one has to think from a customer’s perspective. Ask yourself the following questions:
- Is your e-commerce store technically sound?
- Is the platform mobile-optimized?
- Are you targeting the right audience?
- Does your website have personalization according to your customers?
These are some of the questions that you should ask yourself and you will find the solution for your problem.
Choosing The Right E-Commerce Business Management Platform
When you are establishing your business, you have to consider everything. From setting up an online store to finally fulfillment and delivery. However, managing everything on your own can be a great challenge.
Today, finding the right e-commerce business management platform is something that holds great importance. With an e-commerce business management platform like Zopoxo, things are always under your control.
From setting up the e-commerce platform to marketing, and from warehousing and fulfillment to successful delivery of the product, we have got you covered. Not only that but after partnering with Zopoxo, there will never be a moment you will be alone in the journey.
Customer Satisfaction and Retention
While building our business, we have to keep one thing always in consideration. Customer satisfaction should always be the priority. How successful your business is going to be depends on the satisfaction of your customers.
While everything is going smoothly, one prominent challenge that can disbalance an e-commerce business off track is poor customer satisfaction. How can you manage it? Well, there are some points that you should always note.
First, make sure that you are always there for your customers when they are in need. Offer them reliable support, provide them will call support, and more. In addition, whatever feedback are you getting from your customers should be taken into consideration seriously. If anyhow, the recommendation can help your business grow, you can apply that.
Data Privacy and Cybersecurity
As our business grows, we have to have strong cyber security and data protection measures. It is a challenge for budding e-commerce companies to keep themselves away from any type of data privacy or cybersecurity risk. Hence, suitable measures should be taken into consideration.
Always ensure that your business collects zero-party data. Here, your customers can voluntarily share their data with you. It is unlike collecting third-party data that customers are extremely careful about today.
Wrapping Up
With different e-commerce businesses emerging today, the market is getting super-competitive. Moreover, when new e-commerce businesses come into existence, there are several challenges that they have to face.
However, with Zopoxo, things are very different and convenient. From starting your online brand to finally warehousing a shipment, we will be there by your side. In addition, as a reliable courier aggregator, we partner with the best courier companies to provide your customers with choices like same-day delivery, two-day delivery, and more. So, why are you waiting? Get in touch with us today.
